This week, October 16, 2013, marks the implementation of a revised TCPA policy. The Telephone Consumer Protection Act now extends well beyond original guidance for telemarketing to encompass text messages. There is no single interpretation of the new policy meaning the new TCPA landscape is fraught with uncertainty and risk. We strongly recommend that you consult [...]
VIA Mobile is now PUSH Mobile Marketing! View this email in your browser The wait is over, RewardKiosks are available and breaking every enrollment record we ever set! Stores that have deployed the RewardPad system are on average gaining 10x more mobile subscribers daily than our traditional table sticker program. Best of [...]
Greenville Gets More Subscribers With Tebow SF Greenville added a total of 2,300 subscribers to their list by running ads at local AACC & Ewomen events. The audience was prompted to text in over the jumbotron for Free yogurt, coupons and a meet and greet with Tim Tebow.
SMS Vs. Email marketing for Your Loyalty Program - Which Should You Choose? A National Restaurant Association study of tabletop marketing recently found that promoting loyalty programs led to repeat visits for 72% of patrons. Now, other than stating a precise percentage, this finding is probably not an earth shattering revelation on its own; get [...]
Is It Time To Clean Your List? How To Decrease SMS Costs & Increase Returns Though Subscriber Renewals If you are experiencing a quarter of less than stellar returns, you may be experiencing list bloat and it may be time to clean house. Usually, this happens to stores that have been in the program for [...]