Android Wear Review: Google’s Vision of the Smartwatch Isn’t Quite Right

The first two smartwatches based on Android Wear are shipping now. The Samsung Gear Live and the LG G Watch were formally shown off at Google I/O last month, with each device offering users access to Google's vision of Android on your wrist. Android Wear and its devices join a crowded, yet disparate market of [...]

By |2017-08-07T17:28:08+00:00July 10th, 2014|Mobile Marketing News|Comments Off on Android Wear Review: Google’s Vision of the Smartwatch Isn’t Quite Right

Report: Roku Beats Out Apple TV In U.S. Media Streaming

Of all the media-streaming households in the U.S., 44% of them use Roku as their primary streaming device, a new report suggests. A study conducted by market research firm Parks Associates shows Apple TV lags behind at 26%, while Netgear, Sony, Google TV and WD TV make up the remaining 30%. See also: How to [...]

By |2017-08-07T17:28:08+00:00July 10th, 2014|Mobile Marketing News|Comments Off on Report: Roku Beats Out Apple TV In U.S. Media Streaming

Report: Nearly 80% of Apps in Apple’s App Store Are Basically Lifeless

Apple's App Store is touting some impressive accomplishments to mark its sixth birthday on Thursday. For starters, there have been 75 billion downloads to date and developers have earned $15 billion for their creations. But according to a report from mobile analytics company Adjust about the iOS app life cycle, nearly 80% of the 1.2 [...]

By |2017-08-07T17:28:08+00:00July 10th, 2014|Mobile Marketing News|Comments Off on Report: Nearly 80% of Apps in Apple’s App Store Are Basically Lifeless

Mobile Gambling Summit Agenda Shapes Up with Twitter, Paddy Power and More

The conference agenda for the Mobile Gambling Summit, taking place in London on 18 September, is beginning to take shape. Twitter’s Chris Gilbody will be speaking about how gambling brands can use Twitter to deliver real-time marketing to ‘own the moment of relevancy’ in live sport. Paddy Power mobile manager for gaming Lucinda Kelly is discussing cross-selling via mobile [...]

By |2017-08-07T17:28:08+00:00July 10th, 2014|Mobile Marketing News|Comments Off on Mobile Gambling Summit Agenda Shapes Up with Twitter, Paddy Power and More
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