How Facebook, Spotify and CNN are getting push messaging wrong: report

With the continued popularity of mobile applications, marketers are increasingly leveraging in-app push notifications to drive user engagement. However, many marketers still make basic mistakes when it comes to push messaging and risk important customer relationships, according to new research.

By |2013-10-09T00:00:00+00:00October 9th, 2013|Mobile Marketing News|Comments Off on How Facebook, Spotify and CNN are getting push messaging wrong: report

The Easiest and Hardest Smartphones to Repair

iFixit, the company that regularly brings us teardowns of nearly all noteworthy gadgets, has released a list of smartphones sorted by repairability score. As defined by iFixit, Repairability is rated on a scale of zero to 10 — ten being the easiest to repair and zero being the hardest. See also: See Apple's iPhone 5S [...]

By |2017-08-07T17:28:28+00:00September 26th, 2013|Mobile Marketing News|Comments Off on The Easiest and Hardest Smartphones to Repair

Mobile Marketing Live Preview – The Best of the Rest

Kodak is back - and the firm's chief growth officer, Darren Johnson, is speaking at Mobile Marketing Live For the past week or so, we’ve been previewing the companies presenting at Mobile Marketing Live, sector by sector. But some of our speakers – Forrester, IBM, Kodak and the RNIB - don’t fall into any of [...]

By |2017-08-07T17:28:28+00:00September 26th, 2013|Mobile Marketing News|Comments Off on Mobile Marketing Live Preview – The Best of the Rest

T-Mobile Ousts BlackBerry From Stores and Other News You Need to Know

Welcome to this morning's edition of "First To Know," a series in which we keep you in the know on what's happening in the digital world. Today, we're looking at three particularly interesting storiesT-Mobile announced it will stop carrying BlackBerry handsets in its brick-and-mortar storesValve shed more light on its entertainment plans. It announced Steam [...]

By |2017-08-07T17:28:28+00:00September 26th, 2013|Mobile Marketing News|Comments Off on T-Mobile Ousts BlackBerry From Stores and Other News You Need to Know
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