Coca-Cola uncaps lid on loyalty with stronger mobile focus
Coca-Cola is attempting to redefine loyalty programs with a revamped [...]
Mcommerce Summit New York April 29: Macy’s, Target, Sephora, Capital One, GameStop, Forrester
Join Macy's Martine Reardon, Target's Alan Wizemann, GameStop's Frank Hamlin, [...]
Facebook’s NYC beacon play could start marketing free-for-all
Beacons’ growing acceptance could turn up the competition among the [...]
Target hits bullseye on SnapChat with Imagine Dragons promotion
After joining SnapChat, Target is using its first interactions on [...]
Millennial moms spend more time online via mobile than desktop: report
Underscoring mobile’s role as the primary way to reach millennial [...]
Citi ups mobile commitment to Zillow as its digital alliance expands
Citi is ramping up its mobile commitment to real estate [...]
Oregon State University scores with social push on football signing day
Oregon State University incorporated real-time, interactive social media displays into [...]
Mobile Minutes: Facebook’s mobile Internet in India; Twitter’s government requests; New iOS 9 plans; Mobile video boom
Today in mobile marketing - Facebook launches free mobile Internet [...]
Microsoft and Samsung resolve million-dollar dispute over Android devices
Microsoft and Samsung have ended a legal fight over royalty [...]
LG has its own virtual reality headset for the G3 smartphone
Update: An LG spokesperson told Mashable that the company does [...]
The time is right for iOS 9 to focus on stability, not splash
Is Apple trying to do too much, too fast? It's [...]
Sony Xperia E4 promises 2-day battery life
Sony has a new competitor in the increasingly crowded mid-range [...]