While out and about, you notice a pair of shoes that you like. Maybe they’re on a shelf in a store; maybe they’re by your coworker’s desk on the floor. You pull out your phone, take a picture, and an app helps you track down those shoes or another similar pair.
The idea sounds simple enough. The execution of that idea is not, though, and the approaches to tackling the problem have been varied
A number of startups and larger companies have launched apps in recent years that attempt to do a version of the above. Some, like Pounce, let users scan products in circulars to pull up additional information
Others like The Hunt let users snap pictures of products offline and get feedback from a community of users online. Read more…
